There are two annual fairs on the European continent that are essential for technology fans, the MWC - Mobile World Congress, which takes place at the beginning of each year in Barcelona, and the IFA, in Berlin. This year, due to the pandemic of the new Coronavirus, we saw the MWC 2020 edition canceled and in the meantime we learned that the Berlin Fair will be held, but will be severely limited, and will not be open to the public.
If in 2019 Messe Berlin had almost 245 thousand international visitors, and more than 1800 exhibitors, this year the IFA will have only 4 thousand visitors (one thousand per day), due to the limitations imposed by the German authorities, which prohibits the organization of events with more than 5 people.
The usual keynotes and press conferences will take place on the first day, with the presence of Cristiano Amon, President of Qualcomm, confirmed for the opening of the conferences. These will be limited to two stages, and will have a maximum participation of 800 international journalists, who will be invited by the organization. We still don't know if we will be able to be present.
Three additional events will be held, limited to 1000 participants per day, such as Next & Shift Mobility, which brings together the popular IFA Next and IFAShift Mobility, to discuss the technologies that will define the future, and the IFA Global Market, to help companies and partners to reorganize themselves during the Post-COVID-19 period with serious problems, such as their distribution chains.
IFA Business Lounges will also be held, specific spaces for traditional face-to-face business meetings to take place, with the organization ensuring all conditions for cleaning spaces, to safeguard the health and safety of participants. Online presentations will also be organized, with access to be made available by the organization of the fair.